Feel Better™

Posted on August 16th, 2010 Dan

There’s a new University of Michigan web site, purportedly to help students get help with mental health issues, called “Campus Mind Works.”

It contains a lot of info about therapy and seems rather benign and even potentially helpful, at first glance. But once you know who’s running the site– U-M Psychiatry, this deceptive little piece of marketing makes a lot more sense.

First Check out the scrolling slideshow

Frame 2 caption:

“The sooner you seek help, the sooner you will feel better.”
Jenna, U-M student

Frame 6 caption:

“The sooner you seek help, the sooner you will feel better. Why wait?”
Leena, U-M student

Oh well then, since both Leena and Jenna think I need some pills, let me just march right on over there ask my doctor.  I mean, I do want to Feel Better™, right?

Ladies- the fact that there are 13 women and 4 men in this thinly-veiled commercial should give you a clue that you are being targeted by the drug industry disproportionately.

Is it because you’re more trusting of authority than men?  Are you just more likely to use drugs because you’re more emotional?  Or are they targeting you as part of a larger agenda that is not purely market driven?

I don’t know the answers to these “why” questions, but one thing I do know is there are a lot of women out there hooked on antidepressants and anxiety drugs.  Based on some studies, women are about twice as likely to take antidepressants as men.

You probably won’t realize that the main purpose of this site is slinging happy drugs to students until you actually follow thru and speak with a doctor.  Thats when they sell you hard on the drugs.

There’s no free lunch.  Good luck with the brain zaps.

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